A J Ludlow Imperial Purple Professional Watercolour

Imperial Purple is just one of the bright and exquisite Professional Watercolours from A J Ludlow. This Special Limited Edition watercolour has excellent permanence and light fastness, ensuring that this watercolour’s properties are exceptional. As with all our fine-art materials, Imperial Purple watercolour is lovingly handmade in the UK by a skilled artisan from the best ingredients and finest pigments.

Imperial Purple professional quality watercolour is supplied in a 15ml glass jar, because:

• The watercolour’s wet mass tone can be seen through the walls of the jar;
• The colour can be easily transferred from the jar to the palette with a palette knife.

But more importantly, there is no need for unnecessary additives or formulation changes to make processing in our colour manufacturing workshop easier, allowing the Imperial Purple watercolour made by A J Ludlow to be at the highest pigment concentration and the pigment’s unique properties to be uncompromised. Anything less would be at odds with the brilliance and performance demanded of a professional quality watercolour range.

This Professional Watercolour is prepared using two pigments. The pigments have been selected for their purity, high tinctorial strength, exceptional light fastness. Imperial Purple is a transparent watercolour, as can be seen in figure 1a below.

Figure 1: Assessment of (a) the opacity/transparency and (b) staining power of A J Ludlow Imperial Purple Professional Watercolour*.

The staining power of Imperial Purple watercolour does not lift out completely (as can be seen in figure 1b above) and so has a propensity to stain the watercolour paper.

This watercolour has a structured consistency, but is easily transferred from the jar to the watercolour palette using a clean spatula or palette knife. As with all the Professional Watercolours from A J Ludlow, once water is added, this watercolour has excellent flow and is a joy to paint with.

Pigment Details: Mixed

Footnote:

*Details of how each watercolour is tested are given in the May 2021 ARTicle “Testing and Assessing the Properties of Watercolours – Part 1 ” (see also Part 2 of the ARTicle, which was published in June 2021).